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Sugary Oblivion

March 23, 2018

Cindy van Wyk is a writer and lifestyle blogger from Windhoek, Namibia. She launched her blog in Feburary 2016 and has been sharing her thoughts, journeys and loves with the internet at large since then. When designing her logo and layout, I aimed to create something that encapsulated both the boldness and delicacy that infuses Cindy’s work, and what she puts out into the world — the balance and contrast and, at the end of the day, the multitudes that exist within any woman and the way she occupies her space.


“Working with Dan on my blog’s revamp was an incredible experience – she was professional, friendly and helpful every step of the way. From the mood board she created for my brand to my logo, her eye is impeccable and she worked so well with my vision. I don’t think I’ll be able to work with anyone else again, her work is truly amazing.” | @sugaryoblivion